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To attain excellence in the field of sports management education

To provide knowledge and skills that will make participants competitive in seeking employment and establishing careers in the sports industry

To address the emerging complexities of the sports ecosystem and its management through research, networking and collaboration

To conduct seminars, conferences, summits and webinars to promote awareness and advancement in sports development

To disseminate and advance knowledge in sports management through research studies, projects and publications

To provide consulting on development of sports infrastructure and grassroot development of sport
To contribute to the growth and development of the sports eco-system and its allied fields
To promote entrepreneurship in the allied areas associated with sports

To develop new technologies in existing sports and create technological breakthroughs in the management of sports