To provide knowledge and skills that will make participants competitive in seeking employment and establishing careers in the sports industry
To address the emerging complexities of the sports ecosystem and its management through research, networking and collaboration
To conduct seminars, conferences, summits and webinars to promote awareness and advancement in sports development
To disseminate and advance knowledge in sports management through research studies, projects and publications
To develop new technologies in existing sports and create technological breakthroughs in the management of sports